Super Bowl Celebrity Appearance Betting Market at Kalshi
Joe Raineri
Host · Writer

Segment Spotlight: Quick Hits From Prediction Market Edge
Analyzing Opportunities in the Prediction Market for the Pro Football Championship
The prediction market for the upcoming pro football championship game, particularly on Calci, has shown impressive activity with over $1.2 million in volume. This marketplace, often termed “announcer bingo,” offers various betting opportunities on what the announcers might mention during the broadcast. For instance, the likelihood of hearing "Lombardi" stands at 93%, "MVP" at 97%, and "next-gen stat" at 88%.
One standout investment involves Tom Brady, who has an 89% chance of being mentioned by name due to his expected presence at the game. Despite a 97% probability that Brady will be onsite, the announcers mentioning his name during the broadcast is slightly lower. This discrepancy suggests an undervalued asset in the market, likened to a high yield bond that should see a guaranteed payout. Such opportunities are considered "free money yields" by seasoned bettors.
Lower-level price points also offer intriguing prospects. Terms like "no good" for a missed field goal are trading at only 39%, while a one-handed catch has a 27% chance of being called out. More aggressive plays like "late hit" or "roughing the passer" are remarkably undervalued at 22% and 20%, respectively - attractive options given their common occurrence during games.
Focusing on advertisements during the game reveals similar investment opportunities. Major brands like Him's and Hers, T-Mobile, and Pepsi are almost certain to advertise with probabilities at 98%. DoorDash, trading at just 16%, represents a high potential return, highlighting another mispriced asset in the marketplace.
The excitement extends beyond the game to celebrity appearances. Tom Brady is almost guaranteed to attend, and discrepancies in the expected attendance of celebrities like Ben Affleck and Matt Damon (95% and 69%, respectively) suggest further market inefficiencies. Notably, Matt Damon’s lower probability, despite the likelihood of attending with Affleck, offers a promising investment. Other familiar names like Mark Wahlberg and Taylor Swift also present notable betting angles, based on their past appearances and personal connections to the event.
This diverse range of betting options illustrates the vibrant dynamics of the prediction market for the championship game, providing several avenues for potential profits based on well-calculated risks. Not only do these markets offer quick returns, but they encapsulate a spectrum of probabilities that attract both conservative and aggressive bettors alike.
BETTING NEWS
FUTURES




























